THE BRIDGE OF PERCEPTION
If we perceived the world through our 5 senses, why we don't communicate for them5?
Our senses are the way to gather infirmation of the things surrounding us. They don't stop, they're always working; if you don't decide to send a meesage throught them, still a message they're getting and it's out of your control.
The stimuli that we received generate emotions that we fell. Those emotions are personal, yours.
Our experiences are generated because we had that information and we felt an emotion, sensing and felling: what you're brand decided to tell them.